E-commerce and retail

Catalogues, integration of balances and prices, accounts, loyalty programs, marketing links.

High-load e-commerce and retail solutions with two-way 1C and inventory integrations, omnichannel sales, advanced loyalty programmes and automated order processing across channels.

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What we implement for e-commerce and retail

We build the sales funnel from product discovery to repeat purchase, combining the catalogue, integrations, analytics and marketing automation.

Catalogue and product pages

We design intuitive categories, filters, search and mobile UX to improve conversion.

Integrations and synchronisation

We connect the storefront with 1C, CRM and inventory systems, synchronising stock, prices, order status and customer data without manual errors.

End-to-end analytics

We configure funnel, cohort and LTV analytics, monitor CAC and ROMI, and identify drop-off points throughout checkout.

Repeat sales

We launch loyalty programmes, personalised offers, email, SMS and retargeting workflows to bring customers back.

x2conversion growth with a properly designed funnel

24/7automated order and status processing

360°customer visibility across every channel

NBM-IT e-commerce and retail case studies

Selected online store and retail platform projects from our portfolio

Autopilot78 - moving the store to Next.js, SEO and custom admin panel

We moved an online store of auto products to Next.js, retained the catalog and SEO structure, developed our own admin panel and selection of products by car.

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X-case online store

Development of an online accessory store X-case on 1C-Bitrix: catalog of cases, chargers, gadgets, smart filters, mobile version, high speed, SEO optimization.

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Online store at Vostok

Online store uvostoka.ru: sale of dried fruits, nuts, oriental sweets. Unique oriental design, SEO and integrated marketing on the OpenCart platform.

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Online store AvtoKhimServis

Supply of polymers, plastics, asbestos and rubber products (ATI and RTI), auto parts and metal structures throughout Russia and neighboring countries.

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